Fashion Show and Runway Videos

What does fashion show coverage include?

Runway coverage is more than recording a catwalk. ShowYourself Media films the runway itself, plus backstage, front row, details and the moments between the passes — the material that later becomes the highlight cut, the Reels and the recap film. Because a show can't be repeated, preparation decides everything: running order, lighting situation, camera positions and handover time are fixed before the first look walks.

Who does ShowYourself Media produce fashion show videos for?

For designers, fashion brands, organisers and showrooms. ShowYourself Media has worked at Munich Fashion Week 2025 and 2026 as well as Berlin Fashion Week SS26 and Paris Fashion Week 26 — with runway, backstage and casting material. Organisers get recap films spanning several shows, individual labels get the cut for their own collection.

How does coverage of a show work?

1. Briefing call. Running order, number of looks, lighting situation and the formats you want.
2. Technical check on site. Camera positions, backstage access, accreditation.
3. Show. One or two cameras, plus backstage and front row material.
4. Edit. Highlight cut of 60 to 90 seconds, plus Reels for Instagram and TikTok.
5. Delivery within 48 to 72 hours. Fast enough to play the show while it's still news.

Why delivery time decides your reach

A fashion show is an event with a short half-life. Post three days later and you're already competing with the next show. That's why ShowYourself Media usually delivers the social clips within 48 to 72 hours after the last look — ahead of the full runway cut, which can then take its time.

Where does ShowYourself Media work?

Munich and Bavaria, Berlin, Hamburg, Frankfurt am Main, Düsseldorf, Cologne and Stuttgart, plus Vienna and Zurich. Fashion weeks outside Germany, Austria and Switzerland on request. For local projects, see Video Production Munich and Video Production Berlin.

What does coverage of a fashion show cost?

The price depends on the number of shows, the cameras used, the scope of backstage coverage and delivery time. For single shows there are two fixed packages:

• Runway: from €1,090. One show, one camera, highlight cut of 60 to 90 seconds within 72 hours, plus 3 Reels.
• Runway Multicam: from €1,890. One show, two cameras including assistant, backstage, highlight and full runway, 5 clips, delivery in 48 hours.

Several shows on consecutive days and complete fashion weeks are quoted individually. All prices are net, plus 19% VAT for clients in Germany. Organic use on your own channels is always included.

FAQ: fashion show videos

How early should I book you for a fashion week?

Ideally four to six weeks ahead. Show days fill up quickly during fashion weeks, but short-notice dates are often possible if a slot is still free.

Do you need accreditation?

Accreditation usually runs through you or the organiser. I check camera positions and backstage access in advance, so nothing is left to chance on show day.

What do I get after the show?

A highlight cut of 60 to 90 seconds, vertical Reels for Instagram and TikTok and, depending on the package, the full runway edit. The social clips reach you 48 to 72 hours after the show.

Can I share the videos with press and buyers?

Yes. Use on your own channels, for press and for buyers is included. Only paid ads on Meta or TikTok carry a surcharge for usage rights.

Do you also cover several shows for an organiser?

Yes. Organisers get recap films spanning several shows or a whole fashion week, plus individual clips per designer that you can pass on to the labels.