Fashion Show and Runway Videos

What does fashion show coverage include?

Runway coverage is more than recording a catwalk. ShowYourself Media films the runway itself, plus backstage, front row, details and the moments between the passes — the material that later becomes the highlight cut, the Reels and the recap film. Because a show can't be repeated, preparation decides everything: running order, lighting situation, camera positions and handover time are fixed before the first look walks.

Who does ShowYourself Media produce fashion show videos for?

For designers, fashion brands, organisers and showrooms. ShowYourself Media has worked at Munich Fashion Week 2025 and 2026 as well as Berlin Fashion Week SS26 — with runway, backstage and casting material, among others for Samuel Dohen and Dani Djokic. Organisers get recap films spanning several shows, individual labels get the cut for their own collection.

How does coverage of a show work?

1. Briefing call. Running order, number of looks, lighting situation and the formats you want.
2. Technical check on site. Camera positions, backstage access, accreditation.
3. Show. One or two cameras, plus backstage and front row material.
4. Edit. Highlight cut of 60 to 90 seconds, plus Reels for Instagram and TikTok.
5. Delivery within 48 to 72 hours. Fast enough to play the show while it's still news.

Why delivery time decides your reach

A fashion show is an event with a short half-life. Post three days later and you're already competing with the next show. That's why ShowYourself Media usually delivers the social clips within 48 to 72 hours after the last look — ahead of the full runway cut, which can then take its time.

Where does ShowYourself Media work?

Munich and Bavaria, Berlin, Hamburg, Frankfurt am Main, Düsseldorf, Cologne and Stuttgart, plus Vienna and Zurich. Fashion weeks outside Germany, Austria and Switzerland on request.

What does coverage of a fashion show cost?

The price depends on the number of shows, the cameras used, the scope of backstage coverage and the delivery time. ShowYourself Media works with fixed packages — from the single show to the complete fashion week.